2016 Wall Street Journal: At the Rio Olympics, Women Athletes Bump Against a Gold Ceiling
2015 Associated Press (AP), The New York Times: Science Shows March Madness Fans Cannot Resist an Underdog
Vox: The science of why we love to root for underdogs
2014 NBC 7 Sports: Home Run milestones in baseball
2012 San Diego Tribune: Hockey fights cause for concern, preventable
2011 The New York Times: Icing Your Own Kicker
The National Public Radio (NPR), RadioLab: On the winning side
2010 The New York Times: Opponents’ Timeout Calls Put Heavy Wait on Kickers
Slate.com: The Underdog Effect: Why do we love a loser?
The Week magazine: Are underdogs overrated?