Pushing the Limits of International Strategy and Management in Argentina

Written by George Zuniga

The International Strategy and Management study abroad program tremendously increased my knowledge of strategic planning, development of global analyses, and strategic problem solving. I found that the assigned readings and case studies chosen for the course were relevant and fit well into the class that was mainly focused on globalization. I particularly enjoyed the Cemex case, which provided an excellent example of strategic planning. It stressed the importance of communication, culture, and innovation in strategic planning. Because of its innovative integration process, the company successfully acquired other organizations. After acquisition, post merger integration (PMI) teams were formed to improve the efficiency of the new operation. Teams were made to help adapt the companies to Cemex’s standards and culture. The integration process involved 3 steps: harmonization of cultural beliefs, improvement of plant situation, and the sharing of basic management principles.

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The course also examined the case of Wal-Mart’s downfall in Germany. This case was extremely helpful in the development of my global analysis skills. Wal-Mart wanted to continue its globalization process with the entry into the European retail marketplace. Germany seemed like the perfect fit as they boast the largest retail economy within Europe. Wal-Mart failed to gain success in the German marketplace because it failed to do a thorough analysis of the marketplace. Wal-Mart instead chose to use the same strategy that worked so well in the United States. It missed that fact that other companies had failed because of tough Zoning laws, labor union issues, store hour restrictions, customer preferences, supplier issues, and fierce competition. This particular case was useful in assisting me with other coursework that involve globalization analysis.

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Lastly, I found that the Dell case increased my knowledge of the process of strategic problem solving. Dell changed the traditional distribution systems of the PC industry, which had been an indirect model, referred to as, “The Channel.” Dell operated as a pioneer in the “configure to order” approach in manufacturing, delivering individual PC configured to customers specifications. This strategic problems solving helped Dell get closer to its customers, created lower inventory, and allowed for just-in-time (JIT) manufacturing. In this case, I learned how strategic problem solving can make a company very successful.

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The International Strategy and Management study abroad program has had a life changing effect on me. A common theme that I gained from each of the guest speakers we encountered in Argentina was a willingness to take RISKS. I absolutely loved the story of Pablo Belocopitow, the CFO for Wal-Mart, Argentina. Pablo was working for a successful company in Argentina when he decided to take a risk that most people would never dare to take. He took a gigantic risk by leaving a great job and moving his family from Argentina to San Diego, California in the US to earn an MBA. He chose the University of San Diego as his learning institution. But Pablo didn’t stop there; he later accepted a job with Wal-Mart and moved to Bentonville, Arkansas. I admired his willing to push the limits of his confront zones. After a few years in Bentonville, Wal-Mart decided to send him to Japan. Once again, he moves his family to a very strange and foreign place. His continuous success with Wal-Mart was finally rewarded when they sent him back to Argentina to become the CFO of Wal-Mart Argentina. His story gave me inspiration to take risks in my own life. I decided to pursue my own dreams of working in the Human Resource field where I have always felt I would be at my best. I am currently on my second interview for an HR position with a technology company. Going to Argentina has given me the confidence to take risk and push the envelope of my comfort zone.

To check out more student experiences, visit our Study Abroad blog page.

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Ahlers Fellow Jon Bocketti: Hong Kong Intersession 2016

Jon Bocketti, a USD junior majoring in International Business, traveled to Hong Kong this January to take a course in International Economics.  These are his reflections and takeaways:

“During Intersession 2016, I took a whirlwind of an adventure to Hong Kong. With little knowledge of the Chinese territory, I packed my bags and hopped on the plane with high hopes of being fully immersed with new foods, smells and unique culture that defines the island nation. My decision to go to Hong Kong, as opposed to the other intersession study abroad programs available, was based off my increasing fascination in Asia as an economic entity and trade partner to the United States.

After a sixteen-hour direct flight from Newark, I landed in Hong Kong International Airport tired, hungry, but above all ecstatic to be starting my adventure. Arriving a day earlier than the start of the program it was up to me to find my way to the NTT House on the Hong Kong Baptist University campus. After a quick trip to the airport McDonalds, I took the airport express to Kowloon station. My excitement was clearly demonstrated as I was constantly shifting to the left and right of the train trying to get a glimpse of Hong Kong whizzing by in the night sky. After departing at Kowloon station, I frantically pulled out my directions to give to the taxi cab driver. His thick accent and limited knowledge of English solidified that I was no longer in familiar territory. After a few fast stops, turnarounds, and direction clarifications, I made it to a yellow painted, slender high rise that I would soon call my home away from home.

The next morning, I woke up to the sound of rain tapping the window. I got out of bed and quickly tore back the curtains to reveal a panoramic view of never ending skyscrapers stretching from Kowloon all the way to Hong Kong Island. I was ready to explore. I quickly got ready and took the elevator down ten stories to the lobby where I got to meet some of my fellow classmates. Our professor Dr. Gin gave us a very thorough tour of all the places around Hong Kong that might be of use to us during our stay. As we progressed throughout the day, I walked around feeling like I was separate from my body. How could I be here smelling, seeing, tasting something so different than just one day ago? This is a question I would consistently think about as I continued to experience what Hong Kong had to offer. This first day excursion set a perfect tone for the rest of the trip.

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As an island nation, Hong Kong has a great connection to the sea. This picture shows the connection between the land and the sea, as well as the cultural fusion due to international trade.

After only a few days in Hong Kong, we all piled onto a bus to make our way into mainland China. After what felt like a five minute ride, due to a wonderful thing called jet lag, we arrived at the cruise ship terminal. The boat went so fast that we were gliding above the water, and this was not a small boat. In no time, I could distantly see the Macau skyline made up of the numerous casinos and skyscrapers, including Macau tower, the highest place in the world to bungee jump. Looking out the window on the bus, there were many similarities I could see between Hong Kong and Macau.

 

 

 

There was this unmistakable mix of east and west, not only in the buildings and the food, but in the people as well. In a city where my pre-conceived conceptions led me to believe Macau was just newly developed land, I was delighted to find and experience years and years of history in the ancient temple and maritime museum. Day quickly turned into night, and the neon lights lit up the dark sky.

Following a late night, I found my seat back on the bus and we headed to Zhuhai, China. Passport in hand, I passed through immigration once more and boarded yet another bus that was to take us to our scheduled company visit. Immediately I felt a sense of familiarity. I don’t know if it was the “California Noodle” restaurant that was situated adjacent to the bus, or the fact that, unlike Hong Kong and Macau, people in mainland China drive on the right side of the road. We soon arrived at MTU Maintenance, a large airline jet engine maintenance company. Seated at a large conference table, we were all introduced to the top management of the Zhuhai division. Being a half-Chinese, half-German company, it was interesting to witness and learn the dynamics and complexities of foreign business in China. The gentlemen giving the presentation were very knowledgeable and conducted themselves and the presentation in very German fashion. The presentation concluded, and we were led on a comprehensive facility tour, which included a venture into the wind tunnel where they test all the engines. After friendly goodbyes, we boarded the bus and made our way to Guangzhou.

Our hotel was lovely, with modern conveniences and amenities to satisfy any USD student. But, no matter how nice the hotel was in the inside, the harsh reality of a city blanketed in smog lay just outside the door. In the case of both Guangzhou and Shenzhen, I was able to put to use my Mandarin speaking skills. While these cities are located in Southern China, where Cantonese is the dominant dialect, it was not difficult to find Mandarin speakers. Walking into the Shenzhen fake market, I was in awe at the pure scale of the operation right next to the Chinese/Hong Kong border. Walking through the five story mall, you could feel the energy of the shoppers looking to find a fake designer handbag for a fraction of the cost. It was exciting to go into the markets and bargain for a lower prices using a mix of English and Mandarin. I believe the simple gesture of trying to adapt to the Chinese culture helped me score some really good deals. After sifting through all the little shops and pathways, we went traveled back to Hong Kong.

I woke up the next morning to the harsh reality that I was not on vacation that I was actually here to take a class, International Economics (ECON 333) to be more precise, taught by Dr. Alan Gin. I enjoyed taking this class, especially in a foreign country, because unlike some classes where it is all theoretical, the things I was learning in class were directly applicable to my Hong Kong experience. I learned how currency exchange rate can dictate so many aspects of international business. Hong Kong is regularly in the top three of the world’s busiest ports. We learned how Hong Kong became such an economic power, by looking at the effects of different economic policies, inflation, government intervention and how the supply and demand of currency can shift due to these factors. The material covered in the course will help me in my future career in international business, specifically when dealing with international contracts and exchange rates.

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As a lover of photography, Hong Kong offered boundless opportunities to capture the “perfect pic.” The contrast between hard and soft, modern and tradition provides an outlet to take a picture that not only captures the beauty here and now in the present, but also captures the story and history of the people and landscape and how it all fuses in a way their either works or doesn’t function in today’s society.

While I could go on and on about my once in a life time experience in Hong Kong, I will briefly touch upon my top five highlights:

  1. Monkey Mountain – While this used to be a scheduled excursion for the program, it was later suspended because of potential risk.  So, naturally, that made us want to venture over and see the wild monkeys for ourselves. Stepping out of the cab, we were immediately greeted by over 10 wild monkeys. There was a large sign stating all the rules in regards to how to conduct oneself when around the monkeys, the most important being not to feed them. I soon found out that some of the monkeys were not friendly. I was viciously chased by a monkey at one point during the walk. I don’t think I’ve ever run that fast in my life. While this was a once in a life time experience, I left the mountain with my heart racing and a new found fear of monkeys.
  2. Victoria Peak– During our tour of Hong Kong with the entire group, we ventured up to Victoria Peak. On a sunny day the peak offers incomparable views of all of Hong Kong and the islands. Unfortunately for us, we could only see five feet in front of us because the peak was in the clouds. A group of us went back on a clear day to take in the spectacular views.
  3. Ozone– Being the highest bar in the world, Ozone offered 360 degree views of Hong Kong Island and a perfect spot to watch the light show.
  4. Night Markets– I went to countless night markets in Hong Kong. These offered a true taste of Asian culture. I was able to taste local street food, shop for things not found in commercial shopping malls, and truly feel transported from the modernity of Hong Kong.
  5. Singapore– While not part of the Hong Kong program, I decided to take a weekend trip to Singapore. It was amazing to see the similarities and differences between Singapore and Hong Kong, and how they both seem to be majorly successful.

Overall, I had the best time in Hong Kong. I hope to apply the physical skills I learned in my economics class, as well as the soft skills I learned throughout the interaction with the city and its locals in my future international business endeavors. Thanks to the wonderful staff, supervisors and the best group of students, I will forever cherish the memories I made in this dynamic city.”

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